In this session, Gulshat Petrosova, CAREC Gender and Green Innovation Awardee for Turkmenistan, will share her insights on how family values can shape strong and ethical businesses, and how supportive ecosystems can help ensure that professional growth and family well-being reinforce each other.
About the Speaker:
Gulshat Petrosova is the 2025 CAREC Gender and Green Innovation Awardee for Turkmenistan in the individual category. She founded the Women in Business Turkmenistan community in 2023 to support women in building modern, sustainable enterprises. Through more than 50 coaching sessions and trainings on digitalization, e-commerce, and logistics management, they teach women entrepreneurs, managers, and female students to use technology to optimize processes, reduce costs, and use resources more wisely. They pay special attention to e-commerce as a more environmentally friendly high-tech alternative to traditional retail: less need for physical outlets, packaging, and transportation. By promoting technologies in women’s business, she helps participants build not only successful, but also sustainable, environmentally oriented models.
